Brought to you by Capital on Tap: Across the United States, approximately 4.4 million businesses launch each year. In 2022, this saw the total number of small businesses in America rise to 33.2 million. However, due to cashflow management problems, research shows that 82% of small businesses do not survive. Owning a small business is by no means easy, but many businesses … [Read more...]
The Difference Between Sales and Marketing – And Why You Need Both
In today's dynamic and competitive business landscape, the terms "Sales" and "Marketing" are often used interchangeably. However, they are not the same. And understanding the difference between these two vital functions is crucial for any successful business. While Marketing sets the stage for Sales, Sales completes the transaction. Both are essential components that work in … [Read more...]
How Much Internet Speed Does Your Business Need?
Brought to you by iSelect: A quick and dependable internet connection is crucial for businesses to succeed in the current digital era. The internet is essential for day-to-day operations, communication, and using cloud-based services, regardless of how big or small your business is. It can be difficult to choose the ideal internet speed for your company, though. The size of … [Read more...]
Blurring the Boundaries: Side Gigging and Day Jobbing
We have all been told there are two categories. Those who work a “job” and those who don’t (entrepreneurs, freelancers, You or Gig economy people). Classifying work somehow indicates that one is better than the other. It somehow leads to a determination that some people are just “smarter” and choose a “better” way of working. But what if that isn’t the case? And what if we … [Read more...]
Could A Strength Training Class Help You Move Forward On Your Next Big Business Decision?
Is it ready? Can we launch? Is there something missing? We’ve all faced moments of questioning in our business. Whether it’s a new venture, a proposal, a project, or a post, we find ourselves questioning if it’s ready or not to be put out into the world. It can feel daunting. You’ve proofed it, tested it, received feedback from trusted people in your inner circle. As far as … [Read more...]
Augmented Reality in Art: A Revolutionary Path or Passing Trend?
The world of art has always been an arena for creativity and innovation, with artists constantly seeking new mediums and techniques to express their vision. In recent years, augmented reality (AR) has emerged as a disruptive force, blurring the boundaries between the physical and digital worlds. But the question remains: Is AR just another fleeting gimmick, or does it hold the … [Read more...]
Kate Pitner Joins the Women On Business Contributors Team
Please join me in welcoming Kate Pitner to the team of contributing writers at Women On Business! Kate brings many years of experience as a designer, creative, and business woman. Look for her content coming to Women On Business soon, and in the meantime, learn more about Kate in her bio below. About Kate Pitner Kate Pitner is a designer and illustrator and the ‘poppy’ … [Read more...]
4 Ways to Lower Data Security Risks as a Growing Business
Brought to you by Firmex: With around 64% of companies having experienced hacking attempts worldwide, you have to ensure that you stay safe from hacking attempts as a business owner. Focusing more on cybersecurity will ensure that you can keep your data safe from prying eyes. Contrary to what many business owners think, you don’t have to spend a lot of money to boost the … [Read more...]