NEWS AND INSIGHTS UPDATE:
A new study from Olin Business School at Washington University reports that female executives in business are preventing other qualified women from reaching high-level positions. Furthermore, the study found that business women who hold high-level positions are often the “token female” on the executives team. The surprising part is that many of these high-level women like it that way.
Caitlin Nobes of Human Capital Magazine shares the three reasons women are reluctant to help other women in business as revealed in the study:
- Competitive threat – the fear that a highly qualified female candidate could be more capable, competent or accepted.
- Collective threat – that a woman with lower qualifications will reinforce negative stereotypes.
- Fear of appearing biased – leaders choose not to advocate for other women to avoid accusations of favoritism.
Read the Full Article: Are female execs holding other women back? via www.hcamag.com
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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