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Quick Marketing Tips for Steady and Long Term Growth

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With today’s marketplace so cluttered, business owners have to differentiate themselves from the rest of the bunch.  Continue reading to learn some of the fastest ways to market your business in a cluttered market.

All marketing material images and tones should coincide with your brand. Website, postcards, mission statement, slogan, brochures, newsletters, letters, press releases, bios and firm description should be consistent.
 
Develop a mission statement that tells who you, what you do and how you are going to add value to prospects’ lives
 
Come up with a neat and interesting slogan
 
Develop a calendar of events of all the things you have scheduled that involves marketing
Create a press page for your website
 
Diversify your marketing efforts between print, electronic, television and radio
 
Try to attend at least two industry conferences per year. If possible speak, host, or present at one of these events
 
Create some type of newsletter for your readers either online or print
 
Get involved by participating or sponsoring local charity efforts
 
Get to know complementary business owners, you just might be able to joint venture with them or organize a cross promotion
 
Tip sheets should be created showing how you differ from everyone else. Include these differentiating tips as the basis for all branding strategies
 
Post all scheduled appearances on your website
 
Join the local Chamber of Commerce to network with other business owners in the community
 
For more tips on marketing and branding, visit www.businessmarketingsolutions.wordpress.com.

Kristin Marquet

Kristin Marquet serves as the Creative Director of the award-winning creative studio, Marquet-Media.com. She oversees the day-to-day operations of the studio and directs all client accounts and projects. In 2017, she launched the emerging spinoff media company, FemFounder.co that helps creative female entrepreneurs plan, launch, and scale their businesses. Passionate about learning, Kristin has advanced studies in data and marketing analytics. She has attended MIT, Boston University, and New York University and holds degrees in literature and marketing/public relations. She has contributed to Forbes.com, Inc.com, HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com.

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