Post by Liz Cullen, contributing Women On Business writer
As the holiday season is upon us, there can be more demands on a business leader’s time. In order to ensure productivity, it is beneficial for an owner to depend on her staff while she is out of the office. If you can trust that your employees can run the company smoothly while you are out of the office, you will be able to leave without worry. It is vital to have a team that you can count on.
At first, a business owner can do everything herself, but as her business grows, it becomes impossible for one person to do it all. This is when it becomes necessary to hire staff and thoroughly train them appropriately. Delegation of tasks is imperative, and even if there are things you want to do yourself, you must learn to hand over tasks to others. This way, employees will know you trust them to handle important tasks for the company, and they will give you their best work.
Allowing employees autonomy over projects infuses a sense of pride and automatically translates to increased responsibility and accountability. Along with hiring and developing a good team and strategically organizing that team, the business owner herself has to let go and trust the team she developed. It may be difficult but it is essential to growing a business.
If you need to leave the office, make sure they know what they have to get done while you are gone. Just because you are out of the office doesn’t mean that business stops. Delegate important tasks to them so you do not have to take everything on yourself, and when you are gone you can be confident your business will run as usual. It is important to take a step back, gain perspective and work on your business, rather than in your business.
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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