Is your body language helping or hurting your career and your business? Educating yourself about how your body language is perceived by other people can have a significant effect on your career success and your business’ bottom-line.
According to the infographic below from Gengo, body language has a greater impact on face-to-face communications (55%) than your tone of voice (38%) or your words (7%).
Furthermore, people remember 10% of information that is provided to them orally and just 20% of information that is provided to them visually. However, 80% of information that is presented to a person both orally and visually is retained.
In other words, your body language matters and you can learn to use it to your advantage in business and in life.
Check out the infographic for more statistics as well as tips to improve your body language in a number of business situations such as during pitches, during client meetings, and more.
What are your body language tips? Share them in the comments below.
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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How ironic that my body language effected my image yesterday, so I am so glad for this cutting edge information.
Thank you