Brought to you by Cattaneo Commercial:
In our personal lives, we all find ourselves in a position where we need to move to a different home sooner or later, and exactly the same applies in a business.
The reasons for having to move are also similar. Some businesses, like families, outgrow their first homes and need something bigger, while others are forced to relocate because of a hike in the rental cost.
Whatever the reason, the thought of relocating your business can seem even more alarming and stressful than moving to a different home. However, if you approach it from the right angle, it can represent a fantastic opportunity to elevate your organization to the next level.
Define Your Objectives
Setting out to find an office or industrial unit that is cheaper, bigger, or closer to town is one thing, but look beyond location and write out everything you want and need from the facility based on your needs and goals.
This will allow you to go through the properties available on sites like Cattaneo Commercial and make an objective assessment of which ones tick all the right boxes.
Take Your Time During Viewings
When you’ve narrowed down your choices, it’s time to go and view the sites. The most important things at this stage are to take your time and be objective about what is really important for your business.
For example, if the place is lacking in aesthetics, it really doesn’t matter since you’ll probably want to redecorate and paint to match your brand personality. If parking is a nightmare and is shared with a neighboring business, however, that’s something that isn’t easy to fix.
Before you make your final decision, make sure you’ve visited at different times of day to ensure there are no unpleasant surprises waiting such as a gridlocked street in rush hour that makes it impossible to get to or from the location when it’s time to get to work or go home.
Bring in the Professionals
When it comes to moving day, there are once again, similarities between a domestic and business relocation. In both cases, trying to do it all yourself adds stress and time – and for a business, time equates to money.
In other words, get the professionals in to help you with as many aspects of the move as possible — from the physical relocation to setting up the IT infrastructure and site security.
Spread the Word
Last, but certainly not least, you need to make sure your customers, suppliers, and other business partners are aware of the move. Make it a big event, and it will serve as a great marketing tool to get people talking about your business.
Make sure you update your business location details on websites like Google My Business, and provide regular updates regarding the move on your social media feeds.
In fact, why not celebrate the move with an opening reception for customers and suppliers, along with a few special offers. There is no better way of giving the bottom line a bit of a boost and no better time to do it!
