I’ve realized that a belief in your own abilities will carry you much longer and farther than if you put your trust, faith, and hope in other people’s opinions. I do recommend you build a team of people with strengths different from yours, so you can get overlap and a diversity of perspectives. However, if you’re in leadership at your organization or business and you believe in the viability of your idea, then you make the call – move forward with your idea.
Have the strength of your convictions. Don’t wait for latecomers, naysayers, or negative people to quash your idea, especially if the timing is right, the window is closing, or the door just opened.
Confidence and belief in your own abilities go both ways: if you believe in something, move forward with it. If you don’t believe in something, then don’t move forward with it. No amount of convincing from other people will get you to change your own mind either way, so don’t expend energy doing something against your own nature.
In terms of advisors, trusted sources, and market research — of course you will gather as much information as possible and understand your market as much as possible — but once you have the data and you have the premise, it’s a gut check and it’s your call to decide whether you want to committ to the new project/product/service, or just drop it.
You can do it, if you choose to do it.
If you don’t really want to do something, it won’t get done.
If you’re in leadership, your intuition and action on those activities can make the difference between profitability and loss within that selling season.