Last week, I shared an infographic that looked Inside the Mind of a Startup Entrepreneur, and today, I have a new infographic on a similar subject. The Are You an Entrepreneur? infographic shown below visually guides you through a series of personality traits, behaviors, and preferences to determine if you were born to be a leader or not.
The infographic splits people into four broad categories: natural entrepreneurs, budding entrepreneurs, mid-level leaders, and people who are best on a team. Of course, this is a simple view into human psychology and behavior, and I’d question its accuracy (e.g., this infographic tells me that my messy desk dooms me to work best on a team yet I have a very successful business).
A well-designed and researched infographic that tells a compelling story based on data can be a great thing, but the infographic craze has us sifting through a lot of clutter to find the accurate, useful, and credible information. The lesson to learn is this — don’t trust data because you see it in an infographic.
What do you think? Does the infographic below accurately identify the entrepreneurial bucket you belong in? Leave a comment below and share your thoughts.
Source: Are You An Entrepreneur?
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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Susan, the graphic is easy to follow. And every person depicted is male — nice orange tie on each. So we’ll continue to think of the entrepreneur stereotype as male. Am curious what was behind the decision to include only illustrations of males.
Roberta, You’re absolutely right. I didn’t even notice that!