Guest post by Jill Beirne Davi (learn more about the author at the end of this article): After making the leap from corporate employee to entrepreneur, I realized that I was going to have to completely change how I viewed cash flow in my life and in my business. When I was working in the corporate world, cash flow was relatively simple to understand. I got the same steady … [Read more...]
How To Make Networking Fun for Women Inventors
Guest article by Sam Briones (learn more about the author at the end of the article): There are so many people who need to network for a living that we often take for granted how they feel about the whole thing. The truth is, no one really likes to network, or very few people do. When you add shy and introverted inventors or even super busy women inventors to the mix, then … [Read more...]
Think You Need a Friend? Actually, You Need a Mentor!
Guest Post by Susan Vitale (author bio is available at the end of the article): We all need friends in our lives – companions to share our thoughts with, trust with our secrets, and depend on when times are tough. But when it comes to the workplace, many women make the mistake of only focusing on the need to cultivate “best friend” relationships at work. In reality, having … [Read more...]
Does Obama Care About America’s Businesswomen?
Guest Post by Jocelyn Crawley (author bio is available at the end of the article): As made evident by the U.S.'s most recent election cycle, the nation's political leaders can play a very integral role in affecting a woman's ability to be successful in the world of business. This concept became very salient when, in discussing the persistence of the glass ceiling women still … [Read more...]
3 Digital PR Tools Every Business Owner Should Use
Guest post by Kari DePhillips (learn more about the author at the end of the article): When it comes to maximizing your online marketing budget and getting the most out of every dollar spent, PR is almost always the way to go. A 3-minute segment on the Today show or a profile piece in a glossy magazine can be more effective at introducing new people to your brand and … [Read more...]
Global Business Attitudes to Risk – What are the Facts?
Guest Post from Lloyds of London: The modern world of business is incredibly fast paced and quick to develop. The globalisation of business and the way in which new technologies have allowed us to communicate data and information instantly, have contributed to the creation of a system that is both incredibly responsive but also faces a great number of … [Read more...]
Branding Your Business: 6 Tips Every Business Should Follow
Guest post by Bek Davis (learn more about the author at the end of the article): Branding your business takes a considerable amount of time and energy, but it is something you shouldn’t disregard as being optional. Every business, whether you’re a small startup or major corporation, has a brand. This brand sends a message to your potential customers and clients, and should … [Read more...]
Rethink the Mobile Landscape to Strengthen Your Marketing Everywhere
Guest post by Elizabeth Cagen (learn more about the author at the end of the article): How often do you find yourself walking down a street, sitting in a coffee shop, or strolling through a mall and realize you’re oblivious to everything going on around you? Why? Because your head is down, focused on the amazing piece of technology nestled in your hand. You’re not alone, as … [Read more...]
How to Find Reliable Web Hosting for Your Startup
Guest post by Sue Poremba (learn more about the author at the end of the article): The one tool that no startup can live without is a website, something that will attract potential customers. However, even more important than a well-designed site is a well-hosted site. As you work to develop your customer base and gain brand recognition, it is vital to have a reliable … [Read more...]
Girls and Tech
Guest post by Joline Godfrey (learn more about the author at the end of the article): I wrote my first book, Our Wildest Dreams: Women Making Money, Doing Good, Having Fun, in 1993 and No More Frogs to Kiss: 99 Ways to Give Economic Power to Girls in 1998. In those years, I really thought that by the time we entered the 21st century these books would be thoroughly … [Read more...]