Every business has one. Most of them do little or nothing to help your business. What is it? A website. The sad reality is that most websites disappoint. They fail to deliver the results you hope for. If you want to differentiate your website and make it exceptional, follow the following tips: 1. Don’t Make Your Website a Brochure The best websites are … [Read more...]
3 Key Areas to Improve Your Business
The small percentage of entrepreneurs who succeed know this: If your business is going to succeed, you must focus on constant improvements. Small incremental changes in your business are the key to succeeding in business. Following are three key areas every business should focus on: 1. Customer Acquisition Getting new customers is tough for most businesses. Getting new … [Read more...]
How to Have a Website That Drives Leads
Your website is one of your most important marketing assets. When it comes to lead generation, your website is more important than your Facebook Page or any other social network presence. Your lead generation is incomplete without an exceptional website. With your website, you are in control. Having an account on Facebook, Twitter, Pinterest, LinkedIn, or Google+ means that … [Read more...]
Web Design Trends You Should Follow
If you want your website to stay current, you need to follow the newest web design trends. One of the quickest ways to seem irrelevant is through an old design because unlike old content, old design is obvious immediately. Many new developments in website design stem from new technologies. The increasing popularity of mobile devices has had a huge impact on the way we design … [Read more...]
15 Amazing Tactics to Write Great Content Every Time
Do you experience feelings of great doubt before you publish content? Do your insecurities increase as the days pass and you see that your writing is not getting hits? How can you ensure that you're writing great content? Essentially, you need to make sure your content is well organized, easy to read, and searchable. In fact, there are about fifteen distinct points to … [Read more...]
5 Steps and Useful Tools to Create Your Website
Yes, you can design and build your own website---even if this is your first foray into web design. While you may benefit from hiring a professional designer, creating the site you want is really a matter of having the right tools. With no further ado, read on to learn how to select the tools to use to create your website. Step 1: Learn about Web Design Do some research about … [Read more...]
5 Signs Your Website Needs a Facelift
When was the last time you took a critical look at your website? It may have been a while. It can be hard to see your site objectively because you look at it every day. You don’t notice as it ages because you're used to seeing it regularly, rather than for the first time like most visitors. It might be time to redesign. Most designers recommend updating your website every … [Read more...]
The Most Common Small Business Website Mistakes and How to Avoid Them
What is it? Most businesses own one, yet it doesn't do anything for them. A website is an essential marketing tool that each and every small business must have. A website is generally the place where potential customers have their first contact with your business. Therefore, your business can’t afford to risk leaving a bad impression there. Business owners often settle … [Read more...]
Website Goals that Set Your Business Apart
It's tough to find a business that can succeed without a website. All websites aren't created equal. Some sites are helping businesses grow while others are largely ineffective. The problem with ineffective websites stems from the very beginning: Creating a website without your goals in mind will end up hurting your business. Here are a few potential website goals and some … [Read more...]
10 Great Business Ideas for Couples
Do you love your spouse? Why not start a business together? Because of the growing trend for families to have both parents working, it is worth considering great business ideas for couples. Consider these 10 business ideas if you want to start a business with your spouse: 1. Coaching for New Couples Given that the first few years of marriage can be very challenging, … [Read more...]