Do you dread those business breakfasts where you have to put on your best suit, best smile, walk into a room where there is no one you know, and then try to make conversation without being pushy? Is that the way business networking plays out in your head? Or do you see it more as a way to make new relationships with people who may or may not want to buy from you … [Read more...]
How To Increase Your Focus And Get More Real Business Growth Work Done
It is so easy to get distracted by any number of activities that fill up each and every day, and the problem is that the more capable you are, the more likely you are to be incredibly busy with a lot of things. The question becomes, “Are these things helping the growth of you and your business? Or are they hindering it?” This can be a difficult question to answer without … [Read more...]
3 Tips to Match Your Message to Your Market
You know that you must stand out in the marketplace, right? You know that the chances are there are innumerable people who sell what you have to offer, so the only way you can get their attention is to stand out boldly. How can you do this? You cannot just claim to be an expert and leave it at that. Lots of people do that, so how can people choose to work with you? Here are … [Read more...]
Why Do I Need to Have an Ideal Customer? Here’s 2 Reasons
It is so easy to think that you can market to the whole world. And you may even try to do it because you did that whole ideal customer targeting thing and it just took up a lot of time and you got absolutely nowhere with it. Each day, you would wake up feeling like you needed to speak to this other group of people because you didn't want to cut them out. And then the next … [Read more...]
How to Build a Mailing List of Subscribers Who Buy
You must have heard the saying that the money is in the list and maybe, you recognize it but you struggle to figure out how to get more people onto your list. This article will give you a strategy that will work as long as you work it. Do not fall into the trap of over thinking it! Instead, do the work to make it happen in your business. 1. Decide Who You Want to be and Set … [Read more...]
You Cannot Baby Anyone into Being Successful
Sometimes, I speak to people who have dabbled at entrepreneurship and when you ask them why they did not succeed, they start to tell me about all the reasons why someone else is responsible for their failure and I listen in quietly. On the other hand, some days I speak to business owners who are building a team and trying to accelerate the growth of that team and they are … [Read more...]
How To Build Your Business By Writing Articles
Article marketing was all the rage just a few short years ago as a way to build your reputation by churning out article after article in as many places as possible on the internet and even offline. But then some ‘interesting’ marketers decided to take it to a whole new level by taking one article and changing the words as many times as possible in order to generate lots more … [Read more...]
Take Your Business from Dream Phase to Success Phase
So, you woke up one morning and decided you had had enough of the corporate world… Maybe you had a baby or two and you thought, “Hey, why not do my own thing so I can watch them grow up?” A noble thought indeed. Too many parents do not see their kids much as they are working so hard to provide a living for them. Great, well… It is time to begin. But instead of beginning, … [Read more...]
To Ensure Business Growth Keep Asking Yourself This Question
It is so easy to get stuck in your business and forget about taking a break from it every now and then. A lot of the clients I work with have forgotten what it means to go away on holiday, vacation, whatever you call it. In fact, they have not taken a day off in ages! And we got into business for freedom, didn’t we? Anyway, that would be the topic of another post. The … [Read more...]
How to Avoid Fire-Fighting All The Time in Your Business
One of the reasons you went into business was to create a lifestyle you enjoy while doing what you love, right? However, your business has grown some and it may feel a little like you cannot stop putting out one fire or the other. Or maybe you have team members who seem unable to do anything without your direct supervision… which means your day is a mass of interruptions … [Read more...]