Please join me in welcoming Amy House to the team of contributing writers at Women On Business! Amy brings more than 20 years of business experience with her, and I know the information she'll share in her articles will be extremely valuable to all business women. You can learn more about Amy in her bio below and watch for her articles coming soon! About Amy House Amy House, … [Read more...]
Happiness Jar: What It Is, How to Make One and Why
A happiness jar (also called a happy jar) is a simple and effective way to boost your happiness and gratitude. It's also fun! This easy-to-make DIY project has become very popular in recent years. By taking just a few minutes each day to jot down happy moments and positive experiences, you can cultivate a more positive mindset and increase your overall sense of … [Read more...]
5 Psychological Barriers Keeping You from Delegating
Recently, I shared five things entrepreneurs must understand about delegation to be successful, but even after you've accepted how important delegation to your employees and delegation through outsourcing are to build your career or your business, you might not be able to do it. Delegating is hard for many people, but if you don't delegate, you'll suffer from too much stress, … [Read more...]
How to Speed Up Video Content Production – InVideo Review
Considering that YouTube is the second largest search engine in the world behind Google (or third largest if you count Google images separately from Google), it's not surprising that businesses want to create more video content than ever. In 2023, it's expected that 3.5 billion people around the world will watch streaming or downloaded video at least once per month, and by … [Read more...]
5 Ways to Improve Your Opt-in Form Results
Creating and displaying opt-in forms on your website might not deliver instant results. Don’t worry! Try the five tricks described below to increase opt-in form submissions and lead generation from the right audience. 1. Display Multiple Opt-in Forms An easy way to boost opt-ins is to display multiple opt-in forms on your website. For example, you can show the same offer on … [Read more...]
Women On Business Welcomes New Contributor Gayathri Gopalan
Please welcome Gayathri Gopalan to the team of contributing writers at Women On Business. Gayathri brings an international perspective on a variety of topics. Look for her content coming soon. In the meantime, you can learn more about Gayathri by reading her bio below. About Gayathri Gopalan Gayathri Gopalan is a 30-year-old from Chennai, India with a master’s degree in … [Read more...]
5 Critical Things Entrepreneurs Must Understand about Delegation to be Successful
If you have dreams of building a wildly successful business that brings in millions of dollars per year, it's unlikely that you'll be able to do it alone. You can only grow so much by yourself, and no, it's not because you're not capable. It's because there simply aren't enough hours in the day. Work-life balance is hard enough (if not impossible) for entrepreneurs to achieve … [Read more...]
10 Proven Tips for Small Business Gift Card Marketing
A 2022 survey by YouGov.com, conducted for CreditCards.com, revealed that 47% of American adults have at least one unused gift card. That means the merchants keep all of the money they made from the original gift card purchases. It's not surprising that gift cards are so popular among large and small businesses. The trick for a successful gift card marketing program is to … [Read more...]
Entrepreneurs Shouldn’t Be Distracted by Low Hanging Fruit
What's most important to you as an entrepreneur? Are you trying to make a quick buck or are you trying to build a sustainable income stream? Do you want to have to keep hustling to make your next dollar or do you want to develop organic growth for your business? Most people would pick the latter option for each of the questions above. In simplest terms, most entrepreneurs … [Read more...]
Creating Multi-Sensory Brand Experiences
A fundamental aspect of branding that many entrepreneurs miss is developing brand experiences that go beyond one or two senses. When you create a logo, ad, or package design, for example, a limited number of senses are piqued for consumers who come into contact with that logo, ad, or package. A logo is consumed by sight while an ad could be consumed by sight and sound. A … [Read more...]