When JC Penney introduced their new pricing plan, I had reservations about the long-term success. Apparently I was right on target with everyone else, so as the retail giant gears up to revise the strategy here is what fellow entrepreneurs can learn. A confusing strategy is a bad strategy Anything that requires multiple explanations should be … [Read more...]
The Church of Business
Starting a business is optimism incarnate and we have all had that moment when the question” what are you working on now?” seems to be an indictment of our failure as an entrepreneur. I’ve noticed that there are some silver linings when warm leads dry up and you have to roll your sleeves up to stay in business. You learn what you are made of Failure isn’t for everybody … [Read more...]
Time…The Most Valuable Thing You Have
Time... we never have enough of it! We are always short on time. Between work, family and personal commitments days go by quickly and seem to pass before everything that needs to be done is completed. For women professionals the old adage "Time is Money" takes on an entire new meaning. How we manage our time is not only important in making money but in being succesful, … [Read more...]
How To Use A Blog And Social Media To Make More Money!
Great news! You can make more money by using social media and blogging together. Warning—Typical Excuse From Busy Women: I don’t have the money and I don’t have the time! What I am about to share with you can change the scope of your life by saving you time and making you some well-deserved passive income. In fact, this post explains how women are happier working … [Read more...]
What Leadership Knows Matters
Last night in a conversation on a treadmill, a friend was rehashing her take on management and questioning why certain efforts were made with no regard to cost, effort and effect. It was an interesting conversation and as a business owner it was nice to see the other side of the table. As owners we sometimes forget how much our decisions influence our staff, so here are the … [Read more...]
Stop The Roller Coaster Of Having Money and Then Not Having Money!
Big subject here! Are you in a roller coaster of having money then not having it? The good news is that I’ve been there and I can help you. After many years of struggling financially. Landing the good job, having a great month, and then not having two pennies to rub together at the end of the year is all too familiar to me. It’s not a fun place to be, and the truth is … [Read more...]
GUTSY WOMEN and MEMORIES
Tonight we start a new GUTSY WOMEN WEEKEND. We are doing them every other month and they are making a difference for women who are in leadership positions or are emerging leaders. So, what does that have to do with memories? Nothing….. and everything. You see most programs want to stay with present situations and move forward. We believe that we need to clear the past … [Read more...]
Control Your Brand!
As a small business owner many things are out of our control. As daunting as this seems, I attended an event here in D.C. a few weeks ago that challenged small business to think about their brand in relation to the perception of their CEO. Big companies manage this perception, but as big business the CEO's are somewhat removed from the process. Small business don't … [Read more...]
Women Entrepreneurs: Do You Know Who You Are?
It’s a funny thing when we step into being a woman entrepreneur because we hold so many more roles today than in the past. The question comes down to, “Do you know who you are?” One minute you are a mother or you know that you should be a mother. Because your clock is ticking . . . The next minute you are wondering how you could possibly do any more than you already are … [Read more...]
Women And Money: The Art Of Creating More!
“Women and money” is a top subject these days. Recent studies show that women will be the richer gender within the next two years. This leads me to a discussion that we just had in a women’s leadership council the other weekend. After stating this fact, the feminine crowd burst out clapping as if we were winning a race against the men. Are we competing against the MEN, … [Read more...]