Blogging has become the most innovative marketing strategy since the creation of the Internet and the print sales letter. Blogs are great for online marketing campaigns because they are interactive communities for business owners and their audiences. Blogs, mostly have been used as substitutes or supplements to websites because they are user-friendly, easy to manage and … [Read more...]
Unhappy employees? Blame the managers.
I’ve spoken time and again about LISTENING to your staff. CARING about what they say and ACTING on it. … [Read more...]
6 Best Tips to Online Cost Effective Marketing
Is your business experiencing stagnation with the Recession? If so, continue reading. Five years ago, did you see this economic recession coming? Perhaps, you did to a lesser extent, but you didn't really think it was going to be this bad, right? With that said, companies have to gain leverage and position themselves to their markets by becoming the number one choice to … [Read more...]
Has Email Marketing Become Obsolete?
Even though we are bombarded with thousands of emails per week, email marketing has not become obsolete. In fact, email marketing is one of the most effective ways to stay in touch with existing customers as well as attract new customers if it used correctly. However, many business owners waste countless hours putting together email marketing campaigns with weak copy, bad … [Read more...]
About Competition and Sales
On June 4th, I hosted the Whale Hunting Women Summit in Indianapolis, Indiana. The event provided inspiration, motivation, and direction for the more than 165 women who attended. As part of my own presentation to the audience, I talked about what I see as the movement from a culture of competition (a 20th century idea) to a culture of collaboration (a 21st century idea.) I … [Read more...]
Change Is the One Thing You Can Count On
Post by M.J. Ryan, contributing Women On Business writer Chris owns a business installing high end wood flooring. During the refinancing boom, her business grew to $4 million. As the economy has slowed, demand for her products has shrunk. Competitors are offering much lower prices and customers have less spare cash to choose the high end option--if they can afford new floors … [Read more...]
Do your employees deserve milk?
There are plenty of workers around who think it’s a bit crap that their employers buy the cheapest coffee and tea possible for the staff room. … [Read more...]
Steve Irwin the worlds best boss?
I adore Steve Irwin. I think that if we all had a bit of Steve in us the world would be a much better place. Anyone who isnt enjoying their job or hasn’t found their passion needs to just look at Steve to see what life can be like. … [Read more...]
Need a Business Website idea? Hint: Put “Secrets” somewhere in the Title
Post by Monica Flores, contributing Women on Business writer I started my first website in 1999, when I was a contributing member of The Odyssey World Trek for Service and Education http://www.worldtrek.org. This is a "blog"-type site, where my teammates and I travelled to 30+ countries and did "posts" with audio, video, and stories of people working on different social … [Read more...]
What is YOUR idea of an ideal organisation?
A blog post I read recently that asked “what does your ideal organisation look like?” got me thinking. If we don’t know what our answer to that question is we will never reach it! … [Read more...]