As a woman looking around at career options, please consider applying for a job with a big corporation. I know these companies often don’t seem female-friendly or the “greedy big business” image of them is unappealing to a lot of women who often want to do good for society and don’t feel like this is the right path. Women also hear about sexism and harassment at these … [Read more...]
How to Attract Tech Talent as a Growing Business
Business leaders can find and attract top talent in a tight job market in 2019 and beyond by rethinking their current recruitment strategy. In today’s job market, nearly all organizations have trouble finding and retaining skilled professionals. It’s a job seeker’s market – and job hunters know it. However, you can win the ongoing recruitment battle. By making your job … [Read more...]
Top Tips on Operational Processes for Your SaaS Business
Starting a business is a wonderful, rewarding, and exciting time for entrepreneurs. However, it can also be a scary and exhausting experience. It can feel a bit overwhelming with the number of tasks you need to do, and it can be hard to keep track of all the steps. By putting processes and systems in place early, you can help relieve some of the pressure and ensure a … [Read more...]
Why You Should Be Thinking About Sustainability as Business Owner
You’ve heard the buzzwords. Corporate responsibility, sustainability, CSR, social impact. It can be a lot to think about! Whatever word you identify with, adding a strategy to make your business more socially and environmentally responsible is a smart idea for multiple reasons. Does your business work with, for, employ, want to employ, or market to millennials? Consider … [Read more...]
Top 4 Lessons I Learned During My First Election Cycle as a Political Graphic Designer
Election season is an intimidating experience for a designer. Between creating late night social graphics for debate night to rushing mail designs to the printer before close, time never seems to be on your side. Below are the top four lessons that helped me meet deadlines, keep clients happy, and stay sane. Staying Organized During the election cycle, your day is never a … [Read more...]
5 Ways to Fuel the Entrepreneurs in Your Teams
Companies are consistently pressured to innovate products and services to drive greater benefit to customers. Now, we have more data than ever on customer habits and preferences, but responding to customer needs can still be a challenge for many businesses grappling with increasing competition, legacy systems, and a non-agile workforce. While you may face challenges, there … [Read more...]
5 Ways I Balance Building a Business and Being a Stay-at-Home Mom
I am one of those women who feels compelled to try and do it all. I want to build and scale a business that I am proud of, all while being home during the day and raising my toddler. It’s an unconventional set-up – probably most likely one that is popular with women in MLM circles. But in the day and age of e-commerce and social media, it seems to me it could be more and … [Read more...]
4 Reasons Why an Online Presence Does Matter for Your Business
The marvels that technology has brought to this life cannot be understated. From having to wait months to see a loved one who traveled the world to now when they are a video call away is a giant step for mankind. It might even be larger and greater than Neil Armstrong’s accomplishment of being the first person to walk on the moon. And with changes in life come changes in how … [Read more...]
How to Monitor Your Online Reputation
People buy from businesses and brands they trust. Okay, let’s back up and take it from the top. According to a study by Zignal Labs and PR Week, 52% of public relations and reputation managers believe that half of a company’s value is directly related to its reputation. If you’re running a sizable business or bootstrapped one, you know how hard it was to build your brand. … [Read more...]
Do You Feel Under Water? Dealing with Change Saturation
Do you ever feel like you and/or your team are ‘under water’ and don’t know why? You may be experiencing change saturation. Change saturation occurs when the threshold between capacity for change and the demands of implementing change is crossed. When this happens, people can experience a range of symptoms from confusion and frustration to physical impact. It can also … [Read more...]