Age of Conversation 2 is a book that explores marketing and business by asking the question, "Why Don't They Get It?"Â I was thrilled to be one of the 237 contributing authors from 15 countries who joined together under the leadership of Drew McLellan and Gavin Heaton to create this book with all proceeds going to Variety the Children's Charity. You can help keep the … [Read more...]
Win an Autographed Copy of ‘Harry Potter – The Story of a Global Business Phenomenon’ by Susan Gunelius
As part of the quarterly Bloggy Giveaways carnival of blog contests, Women On Business is giving away an autographed copy of Harry Potter: The Story of a Global Business Phenomenon by Susan Gunelius. In this unique book, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst … [Read more...]
Win an Autographed Copy of ‘Kick-ass Copywriting in 10 Easy Steps’ by Susan Gunelius
As part of the quarterly Bloggy Giveaways carnival of blog contests, Women On Business is giving away an autographed copy of Kick-ass Copywriting in 10 Easy Steps by Susan Gunelius. In this book you'll learn that you don't need a professional ad agency or copywriter to create kick-ass marketing copy. This hands-on guide is written with the small or medium-size business … [Read more...]
New U.S. Women in Business Statistics Released by Catalyst
Catalyst released some interesting statistics about women in business in the United States this month. Check out some of the information available in the Catalyst U.S. Women in Business report: Percentage of women in the U.S. labor force: 46.3% Percentage of women in management, professional and related occupations: 50.6% Percentage of female Fortune 500 … [Read more...]
5 Free Ways to Further Your Education
Guest post by Shirish Nadkarni, CEO of LiveMocha Between the economic downturn and the ever-rising cost of tuition, most people have less extra cash to spend these days on education and personal development. But whether you are interested in increasing your expertise in a particular subject for your career or just have a life-long desire for knowledge, there are many … [Read more...]
Low Cost Marketing Strategies
Post by Liz Cullen, contributing Women On Business writer As I talk to small business owners, I often hear them say, “I’m interested in getting out there more to market my business, but it’s just me. I don’t have the time/money/energy right now.” While increasing marketing budgets may not be in the future for most small businesses right now, that … [Read more...]
From Strategic Planning to Strategic Execution – Moving Your Business from Talking to Doing – Part 4
Post by Patricia Hewitt, contributing Women On Business writer Congratulations for staying with the plan and welcome to your future! This final post in my strategic planning series (follow the links to read Part 1, Part 2 and Part 3) is dedicated to strategy execution best practices, and no – this is not about project management. Ouch! No offense to all the great PMI folks out … [Read more...]
Women’s Words Weekly – October 12- October 18, 2008
Time for another round of Women's Words Weekly where I take a look at what businesswomen bloggers were talking about during the previous week. Barbara Weaver Smith writes Your Biggest Whale where she provides tips for landing the big contracts. Laura Spencer of Business and Blogging asks Who Should Write Your Business Blog? Part 1 and Part 2. Cindy Kraft at The Glass … [Read more...]
The Right Words for Any Occasion by Erika-Marie Geiss Now Available
Erika-Marie Geiss is the editor of the WAHMmagazine, a business owner, and a blogger. Her latest book, The Right Words for Any Occasion was just released. The book is a handy guide for all of your letter-writing needs for social, personal and business correspondence. The Right Words for Any Occasion will help you find the right words to get your message across in … [Read more...]
Get Certified, Stay Connected
Post by Amy Blais, contributing Women On Business writer In light of recent events in our economy, we are seeing large corporations go through mergers, vendor lists streamlined and relationships with corporate contracts changing. During these times of change, it is imperative for women owned businesses to maintain their relationships with large corporations, even if their … [Read more...]