Lately I’ve been experiencing higher than normal anxiety, the fear that maybe it won’t all work out and heavy reliance on emotional support from friends and family. The reason for acting this way, and being totally uncool, is that I have finally decided to follow my dream of being my own boss. That’s right, after several years of working for others while wishing I was … [Read more...]
You were asked to write a Linkedin.com recommendation…Now What?
Social media is all the rage and certainly a powerful medium at that! Linkedin.com career profile marketing is the cornerstone for gaining immediate visibility worldwide. Fantastic! Each day, the numbers increase with new users, broadened network connections, and information to easily boost your knowledge base. Perhaps one of the most frequently discussed topics pertains … [Read more...]
How Do You Get Someone’s Attention?
I was in Orlando this past week with some colleagues training a medical device sales force on “purposeful communication”. “Purposeful Communication” is communication that has a goal or desired outcome and when applied to sales presentations, the objective is to create a sales presentation that is well organized around a desired outcome with your target audience. Selling to a … [Read more...]
Employee Brand Differentiation
Differentiating oneself in the workforce today may hold the key for many employees who are keenly interested and highly motivated to survive downsizing. While it may take extra effort, the payoff can be exponentially greater both short and long range; for the employee and the company. With discipline, determination, and drive, employees can make their mark strategically, … [Read more...]
Women and Men: Different Perspectives
We really are different. Our brains are different, as well as the outlook on what is important. I believe we can help each other see new and critical points of view. I also believe we need to give each other space to be ourselves. Often the best way to say “vive la difference” is through humor. Stephen Kapustin, a lawyer in Philadelphia is a graduate of our Total Leadership … [Read more...]
Taking Over Male-Dominated Industries
Post by Veronica Eyenga, contributing Women On Business writer According to WomenEntrepreneur.com and The Center for Women’s Business Research, the number of woman-owned businesses is on the rise. The biggest noticeable difference? Not all woman-owned startups are service industry based, a trend that dominated the last decade. That’s right. With every new woman-owned … [Read more...]
FTC and Other Organizations Aim to Help Business Owners Get Loans
Guest post by Shannon Suetos (learn more about Shannon at the end of this post) Being able to budget your money is key for a new business owner—doing so can be the difference between being successful or not. Budgeting is even more important these days with the state of the economy. The U.S. Labor of Statistics has reported that the unemployment rate (as of December 2009 ) is … [Read more...]
Leadership and “Process till you Puke”!
In every business, in every life, it is vital to process all information and even emotional content to make sure that you are making the best decisions you can make. Yet, there are extremes and when you get caught at one end point of the spectrum or the other, there is a tendency to either deny what is going on, or indulge in over-thinking the process. One of our best … [Read more...]
Leadership and a Cup of Tea
The next six weeks of winter are the challenging ones with the flu, colds, and general challenges for all of us until those first green shoots of spring brighten the day. A vital question for all of us, and especially women in business who tend to be caretakers and pleasers is “What do you do to renew your spirit?” I’d love to hear responses that can give all of us some new … [Read more...]
What Kind of Brand Do You Have?
If you were to act with conduct that causes extensive negative public relations, would your entire company disintegrate? How closely tied are your individual actions to your company’s brand and well-being? In general, if an individual at a corporation caused trouble, that position in the company would be replaced, the company would manage the bad PR, and everyone would move on. … [Read more...]