Developing an advisory council for your business. This week, we continue to look at unique ways to reach out to your Powerful Connections list to build and strengthen your relationships. Having the opportunity to pick the brains of others in business while getting their honest feedback of you and your business is something you don’t want to pass up. Develop an advisory … [Read more...]
The Plight of the Pleaser
In graduate school I was in an experiment to see what happens when emotionally laden words are presented to you. The question was “can just one word make a difference in how you react?” I’ll give you the answer straight up, one that I guess you already intuitively know. The answer is “Yes! Words, even simple words, not linked together in a sentence can cause us to shake and … [Read more...]
Winning at the New “Mommy Track”: The rise of the “Mompreneur” Part III
Becoming the Media & Reaching the Most Elusive Have you been staring at that list you made of Powerful Connections to keep in touch with, trying to figure out how you should reach out to them next? (See last Tuesday's blog for a refresher on who your Powerful Connections are) Do you need a new and unique way to connect with them? Become the media. One great way to … [Read more...]
Winning at the New “Mommy Track”: The rise of the “Mompreneur” Part II
Creating Your Current and Future Powerful Connections List Last week I had you ask yourself, How many powerful business relationships do I have? If you haven’t already considered this question, I encourage you to consider it now. Creating a clear list of the people you need to connect with will give you a clear path as to where you should focus your time and energy. This … [Read more...]
Winning at the New Mommy Track – The rise of the Mompreneur Part I
Guest post by Maribeth Kuzmeski (learn more about Maribeth at the end of this post) As the recession drags on and the unemployment rate steadily increases, more and more families are feeling the pinch. And that means moms who once spent their days running a household, reading stories, and supervising art projects are donning their entrepreneurial hats to fill the family … [Read more...]
The Importance of Women-Owned Business Certification
Post by Dr. Marsha Firestone, contributing Women On Business writer Earlier this month, the WPEO signed a Memorandum of Understanding (MOU) with the New Jersey Department of Treasury, Division of Minority and Women Business Development at the WPEO Breakthrough Breakfast. New Jersey State Treasurer, R. David Rousseau, co-signed the document with me, which allows women-owned … [Read more...]
Five Principles for your Project’s Success
Having done my Malcolm-Gladwell-esque "10,000 hours of experience" (in his book Outliers, Gladwell suggests that it takes 10,000 hours for someone to become an experienced professional, in any field), I feel like there are some fixed principles that apply to all of our clients, who run the gamut from nonprofit to small business to public agency. We've found that the individuals … [Read more...]
What Makes Women Happy?
Lately there is a new rash of articles and discussions about women's happiness. Even men are getting into the center ring. Marcus Buckingham, a business consultant and author, is now hoping to become an expert on women. He is tackling why there is so much female depression in the midst of so much seeming success at becoming equal partners with their men. I think there is a … [Read more...]
Become Your Own Boss For Less Than $10K
As 78 million American baby boomers begin to move into their retirement years, they are redefining what retirement means. For many, it doesn't mean they've stopped working, but rather that they are exercising more choice over how they work. According to a 2009 survey, some 75 percent of people who chose to engage in some form of work found the work satisfying, and in four out … [Read more...]
Business development and marketing; the keys to success for companies
Why businesses still need business development in addition to marketing Today's workplace is nothing like it used to be with middle to senior level executives not getting large car allowances, company credit cards, and expense accounts upwards to several thousands per month. Employee loyalty is non-existent and with the layoffs and firings. Employees must also take on more … [Read more...]