Last week I got so many emails from our mailing list and on Facebook asking for clarity on how to get people to buy from them.
Well it’s not brain surgery but it does require a certain level of listening and giving that can change your financial future FAST!
Let me to address some of your possible issues.
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What causes people NOT to BUY what you are selling and how do you turn No’s into a YES?
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When my company started, money was tight, and making a sale was extremely important. Time wasn’t on my side to waste. I had to focus and develop a strategy that worked!
Here’s the deal!
When you work for a company that you don’t own, things aren’t quite the same because you depend on them to pay you so that you can in return keep food on your table.
Now that you are on your own you have to deal with NO’S and uncertainty. If you are hearing, [Your Name], that sounds great but I have to think about it… then you better get a better plan before you go broke!
How to turn No’s into a Yes!
Ask your clients what they really WANT!
Only 10% of the population ever does what they believe they need to do to be successful at anything!
Think of weight loss. Many people know when they should stop eating but they DON’T! – WHY?
Because no matter how much people talk about a possibility people always end up doing what they WANT! So give your client or customer what they say they want. They’re telling you and if you are struggling financially then you probably don’t know how to ask them!
You don’t want to fight then and TELL them what they should be doing because that’s not motivational enough for them. Let me be even more clear. DON’T try to change the world to think like you. Work on HELPING your ideal client get what they want!
To do that you’ll have to stop preaching and start GIVING.
Here is some good news. More income is in your reach.
You can fill your bank account with money, but you have to STOP trying to get your clients to BUY what your selling and start serving what they are asking for.
Here’s how you know if you are on TARGET!
Serving looks like, you have increasing income coming in every month. Your bottom line is growing!
If you want more money, all you have to do is serve more people. It’s really simple and completely in your power. Join a business group in your area and start attending regular meetings.
Selling looks like, you and your money are out of sync. There are many UPS and DOWNS in your money chart. You are tired and most likely feel stress around financial situations.
You are tired of not having enough to guiltlessly buy what you want. I bet you even have moments were it doesn’t seem right to work so HARD only to never get ahead!
BREAK your FINANCIAL ROLLER COASTER
So here is the solution:
#1 Listen to your clients’ VOICES. We teach many ways to write surveys, use facebook and even twitter to see what topics our clients want more of. You can do the same!
#2 Know what your selling and your pricing structure. Once you know what they want, go design packages to serve their desires and back that into a price that motivates you.
#3 Make it easy for them to do business with you. People are skeptical, and they need to know that they are safe with you. Offer a promise from you to them so that they move forward with you now? People miss this all the time because of fear of people taking advantage of them. Don’t be because you will SELL more I promise.
#4 Be Certain! People need to know two things. 1 That you can help them. 2 that your stuff works. So in your promise and sales conversation make sure that you address those TWO important issues or no matter what your client will NOT move forward with you.
#5 Stop feeling GUILTY… This means start getting your value and the understand the difference that you are providing for someone else. When you guilty when asking for money you are preventing yourself from helping more people. You are making the SALE about YOU not your customer. It confuses the situation. Just don’t do that!
Now REMEMBER that the point of this coaching article is to help you gain more sales by showing you how to help more people and make more money!
Print out this post and make sure that you check off these 5 principals when you are preparing to go into your next sales conversation.
Until next time, please leave me a comment below
David says
Your ideas sound great. Today , I learn that we must not sell what we want to sell but to sell according to what our client need. Good idea.
Shanda Sumpter says
Thank you David. That shift in your strategy can add many zero’s to your bottom line fast! Shanda