Whether you're a solopreneur or the owner of a successful and growing business, you probably have a blog for your company (and if you don't, you need to start one). With your website, a company blog acts as your core branded destination on the internet to where all of your online (and offline) activities lead potential and existing customers. A company blog is a place … [Read more...]
Christy Westerfeld, Esq. Joins the Women on Business Contributor Team
I am very happy to announce that Christy Westerfeld, Esq. has joined the team of contributors here at Women on Business! Christy brings with her experience as an attorney, health coach, and business owner, and her content will undoubtedly be very useful! You'll start to see Christy's articles on Women on Business in the near future. In the meantime, you can get to know more … [Read more...]
Turn your Blogging Website into a Business
Blogging initially started with the idea of having an online diary. But unlike a diary, a blog is open and free for all---from criticisms and positive comments to suggestions and queries that may lead to another informative post from the author. Today, blogging has become a platform not only to share and propagate information but also to market products, raise awareness, and … [Read more...]
Fiona Donnelly Joins the Women on Business Writing Team
I'm happy to announce that entrepreneur, business coach, and consultant Fiona Donnelly has joined the Women on Business team of contributing writers! Fiona will bring international insights to Women on Business---all the way from Ireland. You can learn more about Fiona below. Please join me in welcoming her to the Women on Business community! About Fiona Donnelly Fiona … [Read more...]
Top 5 Secrets of a Successful Business Blog Post
Most business owners know the importance of content marketing in today's digital marketing world. Content marketing is one of the best ways to increase brand awareness and position yourself as an industry expert. However, content marketing is not synonymous with mass-producing blog posts day after day. There is more to a great posts than churning out post on your business … [Read more...]
Sponsored Video: 5 Tips to Build a Sense of Community on Your Business Blog
Writing a blog is one of the most effective forms of content marketing and can give both large and small businesses a direct line to consumers for a minimal monetary and resource investment. However, if you can’t develop a community around your blog, you’ll just be broadcasting information rather than engaging and building relationships that turn audience members into paying … [Read more...]
Women on Business Welcomes Lionel Luigi Lopez to the Contributor Team
Women on Business is happy to announce that a former guest contributor is now on board as a weekly contributor! Lionel Luigi Lopez brings a fresh perspective to Women on Business, which you can see in some of his previous articles: 5 Characteristics of Successful Women Leaders4 Awesome After-Sales Techniques that Attract Loyal Customers You can learn more about Lionel … [Read more...]
Business the Carmelo Anthony Way
Carmelo Anthony is supposedly toying with the idea of being a free agent, definitely a gutsy move for a Knicks player. Here’s why I think it’s the right move and how his thinking can help move your business to the next level. You have to assess your worth Carmelo likened his choice to an evaluation exercise. While this may not make sense to some, for me it’s a brilliant … [Read more...]
Buy and Get Out!
As entrepreneurs sometimes we get so preoccupied with making sales that we forget to take care of the customer. Sadly enough that seems to be the rule rather than the exception the bigger the company. I had one such experience with the vendor Verizon Wireless chose to insure their devices. My company moved to Verizon less than a month ago and as a consultant I get paid by the … [Read more...]
Putting Your Blog To Work For You
Guest post by Charity Cason (learn more about Charity at the end of this article) In this age of social media and blogging, it's more important than ever to make sure that your blog is marketing your business effectively 24 hours a day. There are so many mistakes that new bloggers make which can be easily avoided from the outset. Let's face it; business people are good at what … [Read more...]