As a business owner, there are some mistakes that you simply shouldn't make. Here are five rookie business mistakes that you need to avoid: 1. Bad Customer Service We have all experienced bad customer service at some point in our lives that has made us turn down a sale. Many times we walk out of a store because we are not greeted as we enter or as we shop. This is bad … [Read more...]
More Isn’t Always Better
I’ve often heard – if we could only afford to send out more pieces of mail, have more events, do more advertising and marketing – then we would have everything! It seems logical, you do more to get more, but it isn’t always right. At Red Zone Marketing, we often roll out new products and offerings. In September we rolled out Red Zone University. We started in August by … [Read more...]