In the business world at some point, we all have to pitch -- whether that is pitching a new proposal to your team or management team, your business plan to an investor, your product or services to a potential client, or even pitching yourself for a promotion or a new job! At some point, we all need to persuade somebody to embrace our ideas and goals. Streamlining the perfect … [Read more...]
What Does “What do you do?” Really Mean?
“What do you do?” It’s a question you’re asked on almost a daily basis. And if you own your own business, it’s the most important question you’re asked. Every time you’re asked that question you have the chance to shine, to stand out from the crowd and attract new clients and customers. Every time you don’t make yourself unforgettable you have wasted that opportunity. Most … [Read more...]
The Art of the Elevator
Guest post by Tania Zamorsky (learn more about the author at the end of the article) The “elevator pitch.” The phrase refers to one’s ability to summarize their brilliant idea or experience, for a captive audience, in the time it takes an elevator to descend to the lobby. Elevators aside, knowing how to sell yourself succinctly can also prove invaluable during interviews, … [Read more...]