Sponsored by Feedvisor: If you’re going to sell a product or service, you need to find the right price – and that’s not always straightforward. It needs to be high enough for you to make as much profit as possible and still low enough for your core clientele to afford it. It’s a balancing act. Add to that the competition of other companies who try to do the same thing, and … [Read more...]
Advice for Setting Prices
Laura Spencer from Work From Home Momma published an educational post called "Should You Set Your Initial Price Low to Get Clients?" yesterday. While the post is targeted to work-at-homers and freelancers, I think the points Laura makes can apply to any business that struggles with the balance between setting prices that will generate an income and setting prices that attract … [Read more...]