Guest post from Alice Krause of News on Women. You can learn more about Alice at the end of the post.
I am surprised every day to see how unfamiliar people are with the accomplishments of women in business. I wonder how many of the women I post about on NewsonWomen.com you have actually heard of. Don’t worry – you are not alone, I’ve never heard of half of them myself.
Some are familiar. We all know Oprah Winfrey, but do we know Maria Grasso who was just made a Senior Vice President of the Oprah Winfrey Network? You know her work if not her name if you’ve ever watched "Army Wives" or "One Tree Hill". I am sure you know Martha Stewart, but do you know Gail Horwood who was recently made Senior Vice President of Digital Programming and Strategy for Martha Stewart Living Omnimedia? And then there’s Dawn Zier, recently made President of Global Consumer Marketing of Reader’s Digest. Reader’s Digest is a household name, but did you know its CEO is a woman – Mary Berner?
I love reading about these women, where they worked, what they’ve done before. I just wish more people knew about them. Take it on yourself to learn about what women are in the news. Test your friends. How many women executives can they name? I tested my friend at lunch and she came up with seven. It’s not easy to think of them when put on the spot. So she now holds the record. Come to newsonwomen.com and tell me if you or your friends thought of more without checking. We’ll call the game "Finding Women in Business" – (FWiB). Play FWiB and I’ll publish the record holder, and give credit to whoever spreads the word. How can women get better jobs if no one knows who they are?
About the Author
Alice Krause is a former Deputy Credit Executive for all of the Retail Businesses at Chase Bank. She is passionate about helping women get ahead in their careers and writes about women’s achievements on www.newsonwomen.com.
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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Army Wives is a great drama tv series and i watch it often after my day job.:`: