Another talented business woman, Lya Sorano, has joined the Women on Business writing team. Please join me in welcoming Lya to the team, and learn more about her below.
Lya Sorano, writer and New Media strategist, is the CEO of The Oliver/Sorano Group, Inc., a marketing and PR firm established in Atlanta in 1980.
As a business writer, her topics have most often been international business, the role of women in the international business arena and information technology. She has been published by magazines and newspapers in Australia, Canada and the United Kingdom, as well as the US.
In 1992, she founded Atlanta Women in Business as a membership network for business, career and professional women; its goal is the achievement of equality in the workplace.
Sorano became a Certified Georgia Master Gardener in 2005 and has since then written gardening columns or features for the Barrow-Jackson Journal, the Georgia Asian Times, The Paper and The Nooze. Her gardening blog is published at http://georgiagardener.blogspot.com/
In working with her company’s clients, Sorano helps create, among other assignments, web content, bios and on-line profiles, with LinkedIn as her specialty, and edits or ghostwrites proposals, magazine pieces or co-authored book chapters. She is Peggy M. Parks’s agent for the forthcoming (Summer 2010; Writer for Hire! Press) “Opportunity meets Motivation: Lessons from Four Women who built Passion into their Careers and Lives”.
Lya Sorano may be contacted at 770-455-8088 or via her web site, www.lyasorano.com.
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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